Peeq Imaging Brings SPONGE BOB to Life
Client:
VANs
Client Needs
Quickly design/fabricate /assemble a giant Sponge Bob/Square Pants
visual for full retail display as part of a major sales initiative.
Peeq Imaging Solution
VANs released a SpongeBob Square Pants special edition shoe line with a premier
at Dover Street Market New York. Peeq Imaging worked closely with VANs design
team to bring an eye-catching in-store display to life. It is projects like these that
prove the importance of the initial ideation, brainstorming and strategy sessions.
The highlights of this project are in the details – 2,015 yellow squares, suspended
cubes and custom paint matching are just a couple worth mentioning.
When we are working with launches, premiers and events, expectations and
deadlines need to be met. Having a team that can manage a project with the
client from ideation phases through on-site execution is imperative.
Materials Used
MDF Board, PVC, HDU, vinyl graphics, custom color matching and painting.
Equipment Used
CNC Router, laser cutter, paint booth, ZUND and custom install.
Results and Success
Vans management received great feedback from visitors and internal management, The final display excited the Vans shopping experience assisting the success of the
Sponge Bob product roll out. The new Collection sold out in the first two days!
Location:
Dover Street Market, New York
Completion Date:
March 2018
